Alexa Traffic Rank - Significance and accuracy of Alexa Ranking

The Alexa ranking defines where your website or blog stands on Internet. It’s hallmark of website standard for valuation.

The Alexa Ranking of a website defines place of a website in terms of numbers on Internet. Using Alexa ranking, a website owner may know if website leads or lags behind in market and in what fraction when compared to competitors. The Alexa traffic rank is measured on the basis of average daily unique visitors to the site and the estimated number of pageviews on the site over the past 3 months, based on the sample data collected by Alexa systems using the toolbars and other tools. The data is gathered and displayed based on many different factors like Geography of visitors and type of browser used etc.
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