Prepare Domain name for new Website | Parked Domains and Web Ranking


Are you planning to start a website but have a parked domain? Learn how to effectively utilize your domain to kick start your website with good web rankings when you are ready to launch.

Do you have a parked domain where you want to launch a website in future? Well, Parked domains could lead to issues in terms of search engine ranking when your website goes live.

Search engine problems with Parked Domains


Typically, parked domains are filled with advertisements, which are misleading in many cases. In most cases, the ads in the parked domains will be related to the keywords in the domain. Any user who lands in the parked domain could misunderstand those are links to relevant internal pages but will be disappointed once they learn they are redirected to other sites. Google considers such parked pages are not very useful for users.

Google Parked Domain Detector system


Google has a Parked Domain Detector system, which uses some signals to detect if a domain is Parked or not. When it detect a website is a parked domain, it gives lower rank for it in the search results. Now the real problem is, once you go live with your real website on your parked domain, it may take several days, weeks or months for Google to detect the changes in the Parked domain. Also, since Google already lowered the rankings for the parked domain in their various search systems, it may take much longer than a fresh website to catch up and get to normal rankings.

If you leave your domain parked right until you host your website, it could affect your ranking.

How to effectively use your domain until your website is ready


Google recommends you create a dummy, single page website with some information about your upcoming website, describing the services and information you are going to offer in the upcoming website. You don't need to have long articles describing your website. Instead, just use 2-3 paragraphs of text, which is good enough for Google's Parked Domain Detector system to avoid raising a red flag.

Remember to include words like "coming soon", "we are developing", "home for our upcoming website" etc so that both the automated crawlers as well as human visitors will understand what is coming up there.



By including proper introductory text, you will be able to kick start your website with decent ranking once it is ready. The best advantage of not parking your domain is, your website will not have any search engine penalty before it is launched.


Article by Tony John
Tony John is a professional blogger from India, who started his first Weblog in 1998 at Tripod.com. Tony switched to blogging as a passion blended business in the year 2000 and currently operates several popular web properties including IndiaStudyChannel.com, Techulator.com, dotnetspider.com and many more.

Follow Tony John or read 693 articles authored by Tony John

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Comments

Author: MR KRISHAJIT BARUAH22 Dec 2015 Member Level: Silver   Points : 2

I have a domain in my account techulator.com for the purpose of links with my Google plus sharing page. The domain is www.Techulator.com/member /YXTEL.aspx. Through this domain I will complete Google verification and also Link with techulator to my account & there are no troubles or connections to any other account or websites. I will test search at Google search box. The result clearly shows that in my techulator account all sections is actually of my own. Then I tried the domain for Ads in www.plus.google.com sharing page, again trying clicking with the domain for search results. The result came up #MR KRISHAJIT BARUAH profile, phone no, email address, contact information, etc. which are appearing in this site. That result I again searched and the result came up that the contact nos. are not found in this site.So, regarding the result of the following domain is there anything incorrect or objectionable for Google? If yes, how to get the setting done?

Author: Timmappa Kamat24 Dec 2015 Member Level: Gold   Points : 1

Frankly enough, we could not understand anything about your query. Please make us clearly understand your issues so that we can offer solutions. I assume you are trying to get AdSense approved with your Techulator account. In that case, I am sorry to let you know that you cannot apply for AdSense through this site. If you have a fully approved AdSense account, you can associate the same with your TEC account to earn from it. If you meant something else, please make it clear in a legible language.



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