Top 10 Online Reputation Management Tools Every Business Should Know About
Online presence is important for every business these days. With social media platforms being highly prevalent these days, managing your online reputation has become essential. How about checking out the best online reputation management tools that every business should focus on?
We all have a social presence or online presence today. That holds about the businesses as well. One wrong comment or review can ruin your online reputation. That is where a powerful and efficient Online reputation management tool can come in handy.
However, choosing the right and best online reputation management tool isn't that easy. We thought of listing out a few good online reputation management tools that can offer you exceptional service quality. A good online reputation management tool should be able to help you listen to online conversations, keywords, and mentions. What is a reputation management software?
An online reputation management tool is software that listens to what your customers are saying about your brand. It works quite effectively with several platforms, including customer review portals, social networks, and online maps.
Online reputation management tools are helpful in monitoring and responding to reviews that influence how people perceive your brand. The primary function of the tool lies in gathering all the opinions and comments made by the user about your brand. From there, they offer you in-depth qualitative and quantitative analysis.Top 10 Online reputation management tools you can trust
Having understood the primary functions offered by online reputation management tools, we will now explore the top 10 best online reputation management tools that should help you. 1. Google Alerts
The first tool that comes to our mind when searching for the best online reputation management tools is the big daddy itself. Google Alerts is a powerful online reputation tool. The best part of the tool is that it is completely free to use. 
However, it can be just a basic online reputation management option you can trust. It is quite helpful and useful but does not offer you any insightful features. It can efficiently handle online management by effectively handling social media for your business name, trademarks, competitors, and even your own name. 2. Sprout Social
It offers you practically everything you need to have in an efficient online reputation management tool. Social listening, review management, and sentiment analysis are a few features that make the tool the best for your online reputation management.
It offers you a centralised reputation management service. The real-time alerts that form part of the package make it the most trusted tool for your on-the-dot online reputation management. It also comes with a suite of collaboration tools and integration with CRM tools. All these features should provide you with a better insight into customer interactions. 3. Podium
Podium is a cloud-based online reputation management system. The tool can help you manage your online presence across multiple channels, including Google, Facebook, Yelp, and more. The tool primarily focuses on generating user interactions and collecting feedback. 
The software comes with plenty of integrations and real-time chat features. Podium can help you automate review invites, and track online trends and keywords. It also helps you respond promptly to reviews and build better customer relationships.4. BirdEye
BirdEye is an AI-powered platform that helps you manage your online reputation more effectively. The tool thus helps you build your customer relationships more efficiently. It leverages the power of AI to help you gain access to customer feedback, and understand what your customers are looking forward to. 
It offers you multi-source review aggregation, real-time review monitoring, and automated review requests. It offers you access to several advanced features, which include real-time alerts, in-depth analytics, CRM integration, and a focus on proactive reputation management. 5. Broadly
Broadly offers a cloud-based online application for powerful online reputation management services. It is a powerful platform for reviews and communication. The advanced tools and insights offered by the tool should make it stand out as a powerful option. 
The custom text and email campaigns offered by the tool make it a truly promising option. A few of the salient features that you stand to gain with the tool include streamlined email communication, automated web chat, automatically sending out review requests, Google leads, and reminders for clients. 6. Brand24
Brand24 is a powerful online reputation management tool that focuses primarily on media monitoring and analytics. That provides brands with the best insight into their online presence. It works seamlessly with the platforms such as Facebook, TikTok, Instagram, and Twitter. 
Brand24 specifically focuses on platforms like social media, news websites, forums, blogs, and review sites. The tool can effectively use keywords from 25 million sources, including social media platforms, blogs, forums, etc. The advanced filters on the platform further enhance your online reputation monitoring experience. 7. Mention
Mention is a tool for monitoring and analyzing online reputation. The tool tracks the mentions about your brand across several sources such as websites, review platforms, and social media. The versatile online reputation management tool helps identify and address negative feedback. 
The tool can monitor over 1 billion online sources across blogs, review websites, social media platforms, forums, and more. The user-friendly interface of the tool further makes it a capable pick that helps you keep track of your brand with ease. 8. Trustpilot
It has a very broad reach as a platform and provides you access to all the trends and conversations about their business and competitive advantages. The tool can be extremely helpful in collecting, managing, and showcasing customer feedback effectively. 
Trustpilot - true to its name - helps the brands build trust. It can assist you in showcasing their reputation, improving customer experience, amplifying their presence online, and increasing overall conversions and sales. A few of the powerful features that you will find impressive on the tool include customer engagement, positive review promotion, and data-driven insights. 9. Reputology
The tool is best known for the best review tracking. It can find and analyse the reviews about your brand from all over the web. If you are focusing on reviews from sources such as Facebook, Yelp, and other similar sites, Reputology is the right tool for you. 
This reputation management service is one of the best when it comes to local businesses and other brick-and-mortar stores. It offers you all the reviews about your brand in one place. The online reputation tool should be an excellent choice for businesses such as the hospitality, dining, healthcare, fitness, and real estate niches.10. Yext
The last online reputation management tool in our compilation is Yext. It can be an excellent option for businesses that have physical stores. This tool helps you in managing your online footprint and assists you in helping your customers find your business rather easily. 
The tool comes with a centralised review dashboard. The high-end customisation available on the tool makes it stand out from the rest. It also offers seamless integrations with several digital services which include Amazon Alexa, Google, Apple, Bing, Facebook, Yahoo, and Yelp.In Conclusion
Well, those were just a few of the best options for the perfect online reputation management tools that you can use for your brand. The benefits offered by the online management tools should make them a truly promising option for your needs. These tools can help you address the negative customer responses if any.
