LG Electronics Brings Exclusive Festive Offers on Smartphones

LG ties up with Pernia's pop- up store to offer Gift discounts up to Rs.25,000

New Delhi, October 6th, 2016: In the smartphone segment, LG has come out with several innovative phones which have outstanding designs and features, making it easier for the consumers to choose a phone that will fit in their budget and provide them with the customization they require.

This Diwali, LG has tied up with Pernia's pop- up store, India's premier online clothing store that offers a number of labels from the Indian fashion Industry, to provide discount coupons in accordance to whichever smartphone is bought. This will give people a chance to brighten up their wardrobe and prepare for the festivities with their loved ones by connecting with each other through LG's smartphones.

Speaking about the Festive offers on LG's smart phones this Diwali, Mr. Amit Gujral, Marketing Head-Mobile category, LG Electronics India said, "We are always committed to make our Consumers Life Good, with User-friendly & premium Functions, Features, Designs in our Smart phones. We want to join our consumers festivities this season and would like to add small festive gift from our side on purchase of almost all LG Smart phones. We are happy to announce the collaboration with Pernia's pop up shop. It is India's first luxury fashion e-commerce website, it brings over 500 designers on one platform and is a leading online fashion clothing store that sells labels from the Indian fashion industry like Sabyasachi Mukherjee, Manish Malhotra, Rohit Bal, JJ Valaya, Abu Jani, Sandeep Khosla and more, to provide discount coupons to our consumers on the purchase of our smartphones during this festive season."

Ms. Pernia Qureshi, MD, Founder (Pernia's Pop-up Shop) said - "I am very happy to collaborate with LG during this festive season. LG has some of the most exquisite range of smart phones to offer. I am looking forward to a promising association with them."

Anand Singh, COO (Pernia's Pop-up Shop) mentioned – "We are pleased to initiate this association with LG. This campaign is very important, being one of its kind, as this is the first time an online luxury fashion portal has joined hands with a leading electronic brand. This Diwali, Pernia's Pop-Up Shop and

LG Smartphones are coming together to make their consumers shopping experience even more special and extravagant."

LG is offering discount coupons on the following smartphones valid till 31st December 2016 across India:

LG G5: A smartphone with dual rear end camera, this is one of the top ten smartphones in the country. It follows a modular version which permits external accessories to be added to it. This phone comes with a discount coupon of Rs. 25,000.

LG X Cam: This is a phone that makes it a pleasure for people to take photographs with incredible clarity.The X Cam comes with a discount coupon of Rs. 7,500.

LG X Screen: A smartphone that comes with an alternative screen is always useful and ensures efficiency. This is a phone that has taken innovation and a fast paced lifestyle hand in hand. It comes with a coupon of Rs. 6000.

LG Stylus 2 Plus and the LG Stylus 2 Dual are two of LG's leading smartphones that come with discount coupons of Rs. 8000 and Rs. 6,500 respectively.
LG K 10 and LG K 7 are two budget smart phones that come with a discount coupon of Rs. 5,000/- and Rs. 3,500/- respectively.

*The discount vouchers shall carry promo codes that can be redeemed on purchases of clothing and accessories online at http://www.perniaspopupshop.com/lg

About LG Electronics India Pvt. Ltd.

LG Electronics India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, IT hardware and mobile communications space. In India for a decade, LG has earned a premium brand positioning and is the acknowledged trendsetter for the industry. LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune has the capacity to manufacture LED TV's, air conditioners, washing machines, refrigerators, and monitors.

About Pernia's Pop-up Shop

An e-commerce venture by Pernia Qureshi, a leading stylist and fashion icon globally. The online store offers for purchase a collection of elite labels from the Indian Fashion industry. The website has been carefully curated as a design platform that articulates Pernia's personal style and her accumulated experience. With this expertise at the helm, she brings with her the creative excellence of most coveted designers as well as the vibrant energy of bright young talent.

For further information contact

Neeta Linz – neeta.linz@lge.com
Deepika Kukreti – deepika.kukreti@lge.com

Shakun Sharma – shakun.sharma@lg-one.com / 9599500951
Jyoti Sharma – jyoti.sharma@lg-one.com / 0 9650424711

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