How to troubleshoot blank ads to make them live?

Do you encounter blank ads on webpages? Read this article and learn how to troubleshoot blank ads to make them live. This is a step by step tutorial of getting rid of blank ad space on your website.

What is a blank ad? A blank ad is an empty space (usually grey colored) appearing on a site where there should be a live ad. It generally appears due to problems with our browser flash plugins. Below is the screenshot of a blank ad you might encounter on your webpages.

what is a blank ad

Since Google introduced flash ads, many of you might have found blank ads appearing on various websites. This often happens because of two reasons. First being that your browser flash player plugin is out of date and second that you have set the plugin on auto block mode for a particular web address. Now the question arises how to troubleshoot the blank ad appearance of a web page. So for that, you first need to recognize the reason of the blank ad appearance on a web page. Here I am giving you the methods to troubleshoot the blank ads for both the above mentioned reasons.

Reason 1: Flash Player plugin is out of date

This is the major cause of the blank ads appearing on a webpage as the flash player is often updated and when you set it to manual update, you need to be sure that you are having the latest version of the flash plugin installed as it can also affect your online video streaming experience. So, let us start with the step by step tutorial to overcome the problem of blank ads on the webpages.

Step 1: Go to your browser setting and click on the Add-Ons. In this tutorial, I am using Mozilla Firefox.

Step 2: After clicking Add-Ons, you will see a menu like the image below. Look for the Adobe Flash plugin or the one you have installed like I have got Shock-wave player for my browser.

add ons on firefox

Step 3: You will find a reddish color around the plugin title indicating that it is out of date and on the right, you will find the update option. Click on it and your plugin will be updated but make sure that you are connected to the internet.

Step 4: After the update process is completed, restart the browser and you will not encounter any blank ad on any webpage hereafter.

Reason 2: Flash player blocked for a particular webpage

The second possible reason of encountering blank ads on a specific webpage may be due to the manual setting done. Sometimes you accidentally opt to block flash content on a webpage and hence all the flash ads appear blank on the related webpages. So, here is what you have to do to make all the ads go live on that webpage.

Step 1: When you encounter any blank ad, you will see a banner like in the image below on that particular page on the top. You will see two options; 'Continue Blocking' and 'Allow'. Click on Allow button.

flash plug in blocked

Step 2: You will get a drop down menu on the left side of the page like in the image below giving you two options i.e. to Allow the flash plugin for this session (Allow Now) and Allow the flash plug in forever for that webpage (Allow and Remember). Click on Allow and Remember button (recommended).

allow flash player to view ads

Step 3: This is it. You should now not find any blank ad appearing on that webpage or the related ones. A restart of the browser is recommended.


This was the tutorial regarding troubleshoot of blank ads on your webpages. Identify the reason of the blank ad appearance and follow the suitable method to get all of your ads live. If you need any further assistance regarding the above troubleshoot, feel free to contact me below through response to this resource. I will me more happy than happy to help you.

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Author: Timmappa Kamat14 Mar 2015 Member Level: Gold   Points : 0

That should be real lifesaver for some of the bloggers facing this issue. Now, thanks to your article, they will be able to solve the problem and save on the loss.
Your clear and step by step explanation should help even a novice in solving the blank ads problem.

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