Free Online Survey Tool: Google Consumer Surveys

Looking for a free online survey tool? Google Consumer Survey for website owners and market is here now. Use free Google survey tool to analyze customer feedbacks online!

Google Consumer Surveys: Free online market survey toolAre you looking for a free survey tool online? So far, there has been a shortage of reliable yet free online survey tools for both market researchers and website owners. Google Consumer Survey, a free online market survey tool from Google Inc., has made it really convenient for both marketeers and web publishers alike. In this article we have explained what is Google Consumer Survey, how to set up and use Google's free survey tool at your website or blog to receive and analyze customer feedback online, customizing the surveys, charges and prices for customization and much more. Keep reading!

FAQ: Free online market research tool

  • What is Google Consumer Survey?: As Google has described it, the consumer survey tool is:
    A free satisfaction survey is placed directly on your website so you can get feedback right when it's top of mind.

  • Is this tool free or paid?: The basic version of this program is free for all. In this basic version, there will be four questions with 4-6 possible responses to each. If you want to customize your questions and answers, there is a nominal charge. We will talk about how to customize Google Consumer Survey questions, charges or prices, and set up process later.

  • Should I use this survey tool on my website?: Sure, why not? If you don't like to pay, you can still go for the basic version and make use of a great free online survey tool from none other than Google Inc. It is definitely important to collect and analyze use feedbacks about your website, whatever the niche might be. And, who knows, Google might use it as a search ranking parameter as well! I mean, if your site gets great and positive user feedbacks (and Google can always see it because it is stored with them), in future it is quite likely that Google will use these data to determine search engine rankings. My wildest guess, though!

How to start a Google Consumer Survey?

Starting a survey is real easy and anyone can implement it. The steps to create a Google free survey is given below:
  • Sign into Google Consumer Surveys.

  • Click Create Survey. If you want it free, don't customize. You will see a script. Copy it.

  • Go to your website template and paste it just before the </head>l; section. Then go back to Google Consumer Surveys and activate the survey. You are done!

Customized Surveys: Pricing, billing, payment methods

As already mentioned above, the basic one is a free online survey tool for web publishers and market researchers but customizing Google Consumer Surveys require spending money. Only a little though. The price of a this program is determined as per response, which is further decided upon your intended target audience.


$0.10 per response or $150.00 for 1500 responses (recommended)

Demographic targeting price

Target a subpopulation using inferred demographic data
If you want to determine the gender, age and geolocation of your consumers, the price is $0.50 per response.

Price for custom audience

You can target customized audiences like pet owners or stay home moms with a screening question like "Are you a stay-home mom?" The charge is $0.50 per response.

Payment Methods: How do I pay?

This is a prepaid service. You can transact the money online through Google Wallet using a credit or debit card.

How to set up a survey for website owners?

We've already explained that above. If you have difficulties still, watch this video.

How to track survey results?

After setting it up, and paying for it, your survey is now running fine. Now, you need to track the survey results and analyze the data. Well, where to get the results of your surveys?

You can get the survey reports and data from the same interface of the Google survey website. You can also run the same survey at predefined time intervals.

You can delete a survey at any time. However, the money you have paid for it might not be refunded.

Disclaimer: We're not Google!

This is just a first hand user review of Google Consumer Surveys and is in no way endorsed by Google Inc. This website is a private venture and has no connection with Google Inc, and is not responsible about surveys, billings, and troubleshooting. For any help, visit the official Google Consumer Surveys Help Pages.

Suggested Read How to join Google Consumer Surveys to make money?

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Guest Author: Anusia30 Sep 2014

Thanks for sharing the information. It was really interesting to know such facts and as it was very informative.

Author: Timmappa Kamat26 Jan 2015 Member Level: Gold   Points : 2

Great article. The survey tool is a great initiative from Google so that website owners get to know the pulse of their visitors. With the real time feedback from those who visit the website, the webmasters and website owners can instantly plan the corrective actions for their mistakes, or fine tune the areas that most attract the visitors.

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