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Category: General SEO Questions
#26270
When a search engine returns its results, it gives you two kinds: organic and paid. According to relevance, organic search results are the listings that most closely match the user's search query. The goal of SEO is to rank high in the organic search results, also known as the "natural" search results. An organic SEO strategy consists of a number of smaller strategies, such as keyword research and link building, that help your website rank at the top of unpaid, organic search results.
1. Check your current search ranking
2. Define a keyword list
3. Optimize pages for personas first, search engines second
4. Optimize those page titles
5. Quality copy always wins
6. URL Structure matters
7. Mix up your anchor text
8. Use your ALT tags wisely
9. Freshen up your meta descriptions
10. Promote your content on social media
11. Answer questions on Google's People Also Ask
12. Create cornerstone pages
1. Check your current search ranking
2. Define a keyword list
3. Optimize pages for personas first, search engines second
4. Optimize those page titles
5. Quality copy always wins
6. URL Structure matters
7. Mix up your anchor text
8. Use your ALT tags wisely
9. Freshen up your meta descriptions
10. Promote your content on social media
11. Answer questions on Google's People Also Ask
12. Create cornerstone pages
#26283
Use best and unique keywords
Optimize your web pages
Unique title
Use ALT tags etc.
Optimize your web pages
Unique title
Use ALT tags etc.
#26317
Using Google Analytics is the first method for finding organic keywords. These keywords can be found in Google Analytics by navigating to the "Organic Search" section of the dashboard: ACQUISITION > ALL TRAFFIC > CHANNELS > ORGANIC SEARCH.
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