Internet marketing can cause losses
Internet marketing can cause losses
Internet marketing can bring no profit, and cause damage, if you treat Internet marketing as a game, or pay online marketer of time and effort than is required in reality.
In many companies are working Internet marketers. In some companies there are departments of Internet marketing. Often the primary goal of Internet marketing is a survey of competitors' sites.
Costs of Internet marketing websites of competitors is often several times higher than the cost of direct development, support and promote your own site.
No matter how important Internet marketing, but the establishment, maintenance and promotion of your own website is more important.
Example
The firm "M" runs an internet marketer with a standard salary of $ 1500. His main task - to research competitors' sites. During the year the total cost of maintenance in the state of Internet marketing, including taxes and overhead costs of about $ 25,000. In the five years of such employee costs the company "M" for more than $ 100,000.
During this same time, the total cost of creating, supporting and promoting my own site, which deals with third-party Web Studio, was not more than $ 10,000.
Directed to a web studio numerous marketing studies performed online marketer of "M" in the result, not only do not help, but hinder the work of Web-studio to work on the site of "M".
If firm M spent on Internet marketing is 10 times smaller, but on their own site is 10 times larger, the efficiency of the site, ie profit from the site, would have increased many times.
It is important
Internet maketolog interested in receiving wages, and that he was not fired. If the work is an internet marketer runs on the instructions of superiors - he has to do what he wants it.
But there are some crafty internet marketers, who showered guide useless bunch of various reports that are, in fact, not necessary.
Profession and the activities of Internet marketing is very important for those firms whose activities are related to the sale of goods and services via the Internet.
The more the activities of the company depends on the Internet, and on his own site, the more important to have a staff of competent firm Internet marketing.
But the content of the best internet marketer whose main activity is related, for example, the marketing of competitors' sites should not be to the detriment of their own site and, consequently, their own business. The costs of creating, supporting and promoting the company website should be greater than the cost of maintaining an internet marketer working for this firm.
Note: rkinfo.in seo company coimbatore website design company coimbatore The exception may be cases where the principal activities of the company - providing services to Internet marketers.