Yes, there are certain official ways where you can increase traffic to your webpage, one of them is Social Networking site adhering its policy. Organic traffic is very important than referral traffic, thus author can share article with any famous social networking site in relevant group.
Home page setup and creating relevant group category in any social networking site is very important, once you created group - you may then add your friend email address where each article link from you can be sent to your friends, possible for earning traffic and revenue. The more friend you have in Social networking site the more chances of traffic to your webpage.
You can use social networking sites like Google+, Facebook, Twitter, Orkut, Digg etc.